Lorven Homes Pvt Ltd
CATEGORY: Manufacturing
PLATFORMS: WordPress, Google
SERVICES: Web Design, PPC Ads
WEBSITE: lorvenhomes.com
01. The Challenge
LLorven Homes improves their lead generation, sales revenues, and ROI with website redesigning and online advertising with DigitalOps.
Lorven Homes is one of our valued clients who specializes in wholesaling residential elevators, elevator doors, and elevator maintenance services in India. They have been in the business since 2015 and have a reputation for providing high-quality products and services to their customers. However, they faced challenges in reaching out to their potential customers and generating leads online. Their website was outdated, poorly designed, and not optimized for search engines. They also lacked a clear online marketing strategy and did not use any social media or online advertising platforms to promote their brand and offerings.
02. The Solution
When Lorven Homes sought a solution from us, we conducted a thorough analysis of their market, competitors, and customers and devised a comprehensive digital marketing plan for them. The plan included the following steps:
- Redesigning and developing a new website for Lorven Homes that was modern, user-friendly, responsive, and SEO-friendly. The website showcased Lorven Homes’ products and services, highlighted their unique value proposition, and included clear calls to action and lead capture forms.
- Creating and managing a Facebook page for Lorven Homes that shared relevant and engaging content about their products, services, and industry trends. The page also featured customer testimonials, case studies, and offers to attract and retain followers.
- Launching and optimizing Google Ads campaigns for Lorven Homes targeted keywords related to their products and services, as well as their geographic location. The campaigns used different ad formats, such as search, display, and video, to reach potential customers at different stages of the buyer’s journey. The campaigns also used remarketing and conversion tracking to increase the effectiveness and efficiency of the ads.
- Monitoring and measuring the performance of the website and the online advertising campaigns using various tools, such as Google Analytics, Google Search Console, Facebook Insights, and Google Ads Dashboard. The performance was evaluated based on key metrics such as traffic, impressions, clicks, conversions, leads, and sales.
DigitalOps is the best digital marketing agency we have ever worked with. They created a beautiful website and effective online advertising campaigns that increased our leads and sales significantly.– SANDEEP KUMAR, CEO
03. The Result
The digital marketing plan implemented by us delivered impressive results for Lorven Homes. Within six months of launching the new website and the online advertising campaigns, Lorven Homes achieved the following outcomes:
Increased their website traffic by 300% with 80% of the traffic coming from organic search and 20% from paid ads.
Improved their website ranking on Google for their target keywords, with 50% of their keywords ranking on the first page and 20% in the top three positions.
Generated over 500 leads from their website and Facebook page, with a conversion rate of 10%.
Increased their sales by 150%, with an average order value of Rs. 1 lakh and a return on ad spend of 5x.
Lorven Homes was very satisfied with the results and the service provided by us. They continued to work with us to maintain and improve their online marketing efforts and grow their business further.
